More and more shoppers are buying foods free of GMOs. And that’s good for farmers.
The Wall Street Journal (behind a pay-wall) had a recent story about farmers choosing to raise non-GMO crops because the demand for them was growing exponentially. In fact, it appears that at least two boxed breakfast cereals will use the non-GMO label to help boost sales.
The Journal‘s article provided some evidence that critics of General Mills’ introduction of a GMO-free Cheerios are wrong. Those critics are suggesting that the move to offer a product without ingredients from genetically modified crops is akin to economic suicide. They claim that no one will want them and they’re too expensive to make. (more…)